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The original item was published from 11/7/2023 10:29:00 AM to 11/7/2023 2:41:33 PM.

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2023 City News Releases

Posted on: November 7, 2023

[ARCHIVED] Sugar Land Continues to Deliver on Expansion of Cultural/Entertainment, Tourism

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Sugar Land, TX – Last week’s announcement of the Sugar Land Jazz Fest builds on recent momentum to establish the city as a regional destination for outdoor entertainment. 

The partnership between Sugar Land's Tourism Division, Visit Sugar Land, and Spectrum Concessions to bring the festival to The Crown Festival Park at Sugar Land on May 11-12 is another community event that will offer a variety of entertainment, food and activities for local residents and visitors.

The Sugar Land Jazz Fest marks a significant moment in the history of outdoor entertainment in Sugar Land. The Sugar Land Jazz Fest will feature a wide range of smooth jazz artists. The official artist lineup includes top Grammy and Billboard artists Boney James, Tower of Power, Vincent Ingala, Gerald Albright, Terrace Martin and Houston-native and five-time Grammy Award winner Robert Glasper. In addition to jazz music, attendees will be able to pair global cuisine with refreshing cocktails.        

“This is an exciting time for our city,” said Elizabeth Huff, director of economic development and tourism. “The Sugar Land Jazz Fest and the upcoming two-day Honeyland Festival, which is set to draw 20,000 attendees each day this weekend, represent trailblazing music festivals breaking new ground in Sugar Land.  It was a vision that our community foresaw long ago, and we persist in fulfilling the commitment we made to our residents. We aim to provide fresh and thrilling cultural and entertainment opportunities while bolstering tourism to ensure the resilience of our economy.  

“We are thrilled to showcase the many unique attractions in our city’s growing Arts and Entertainment District.  We boast a global food scene that rivals cities three times our size and we have a number of attractions within a short distance, including Sugar Land Town Square, a world-class baseball park, several museums and the Smart Financial Centre at Sugar Land -- one of the nation’s top ranked entertainment venues.”

A citizen-led Visioning Task Force identified the need for a venue like The Crown Festival Park at Sugar Land years ago, citing its importance to Sugar Land’s quality of life and economic prosperity. Voters affirmed their support of the project in 2013.

A focus on tourism and commercial sources to reduce the property tax burden on homeowners has been a key to maintaining one of the state’s lowest property tax rates and providing the high level of services residents expect. 

For more information about the festival, including ticketing information, visit https://bit.ly/3ruiP5r or https://sugarlandjazzfestival.com/.  For more updates, follow Visit Sugar Land on Facebook, Instagram and Twitter @VisitSugarLand.

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