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The original item was published from 9/18/2024 9:08:55 AM to 9/18/2024 9:19:53 AM.

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2024 City News Releases

Posted on: September 18, 2024

[ARCHIVED] Sugar Land Approves Phase 2 Repositioning Strategy to Transform Town Square Office Space

repositioning strategy

Sugar Land, TX – The Sugar Land 4B Corporation and the Sugar Land Development Corporation recently approved an agreement with Lionstone Investments for enhancements to revitalize Sugar Land Town Square, with the goal to attract more office workers, increase vibrancy and fuel economic growth for the city.

Included in the agreement is a second phase of streetscape and landscaping improvements that builds and expands upon similar projects implemented by Rebees Management Company in recent years.  The approval also introduces a new slate of office-focused projects intended to return Town Square to a premier Class A office destination, filling a void in the city's office real estate market. 

The agreement includes incentives funded by sales tax revenue approved by voters to support economic development initiatives. 

“This redevelopment initiative marks the first major office reinvestment in Town Square since its opening in 2013 and demonstrates our continual commitment to ensure Sugar Land remains a vibrant and thriving environment for businesses,” said Assistant Director of Redevelopment Jessica Huble. 

The vision for the new office modernizations were conceived and being led by Rebees, who was originally hired in 2019 to reposition Sugar Land Town Square’s ground plane and retail experience. With the success of that initiative, Rebees was tapped in August 2023 to expand its project leadership and property management oversight to encompass the entirety of Sugar Land Town Square, inclusive of the office. The newly planned office tenant amenity center is at the heart of that repositioning strategy.

Improvements include the following items:

  • Shared Lobby Renovations: Common areas will be transformed to create a more modern and inviting atmosphere for tenants and visitors.
  • New Fitness Center: The addition of a state-of-the-art fitness center will provide employees with convenient access to workout facilities as well as private showers to increase utilization.
  • New Tenant Lounge & Work Club: Hospitality inspired design with integrated food and beverage to host meetings, luncheons, and happy hours in a private club-like setting.
  • New Shared Meeting Spaces: Flexible meeting rooms will be available for tenants to host conferences, presentations, and other collaborative events.  Seamless integration of food, beverage, and catering maximize the convenience.
  • North End & Courtyard Upgrades: Improvements to outdoor common spaces that foster community and connection for office tenants.
  • Mother’s Room:  New amenities that enhance the comfort, convenience, and productivity of working mothers as they re-enter the workforce.

The improvements will not only enhance the property’s appeal, but also position Sugar Land Town Square as a leading destination for businesses seeking high-quality work environments. 

“The world of office has fundamentally changed post-Covid,” said Rebees Managing Partner Tom Paterson. “The second phase of our Town Square repositioning strategy is to bring new amenities, services, and technology to the project.  We think these improvements will directly lead to improved employee experience, productivity, and utilization, and represent a strategic investment into the future of Town Square.  In turn, we expect them to drive occupancy rates and attract businesses that align with Sugar Land’s economic development goals.”

“Lionstone wants Town Square to continue to be the community hub of Sugar Land for years,” noted Andrew Bruce, COO/CFO at Lionstone Investments. “These enhancements provide amenities most sought after by the office worker of today and the future.” 

For additional information about doing business in Sugar Land, visit sugarlandecodev.com.

About the City of Sugar Land

WE ARE TRAILBLAZERS ... relentless in our pursuit of good so that our employees, residents and businesses can enjoy a life better than they can even imagine. Sugar Land has always been a trailblazing city - fearlessly forging new paths and surpassing expectations while delivering top-tier services to our residents. According to our last Citizen Satisfaction Survey, 95 percent of residents love calling Sugar Land home and 10 percent say that nothing would make their lives better than it already is. As a community rooted in entrepreneurial spirit with a non-stop focus on the future, we want to be a city that the private sector looks to for inspiration. We aren’t going to just chase other cities, we are going to chase dreams – yours and those of your children and grandchildren. We are committed to never resting on our laurels. In all of our efforts, we are extremely excited about what is next. Sugar Land will not be left behind. With unwavering determination, we are trailblazing a path to a vibrant future, where innovation and progress thrive. The possibilities are endless. Together, we can ensure a bright future in Sugar Land. 

About Sugar Land Office Of Economic Development (SLOED) 

SLOED, a department within the City of Sugar Land, is dedicated to promoting sustainable economic growth and development. Through its three divisions – Business Development, Tourism, and Community Planning and Redevelopment – SLOED focuses on attracting new businesses, retaining existing employers, revitalizing the community, implementing economic development initiatives, and fostering tourism. These efforts contribute significantly to creating a thriving environment for residents, visitors, and businesses alike.

About Rebees 

Rebees is an ideas-driven commercial real estate company with offices in Houston and Dallas. We envision, develop, and operate landmark mixed-use real estate projects that meaningfully enrich their tenants, patrons, owners, and surrounding communities. We utilize decades of luxury hospitality management expertise to manage our projects in a highly personalized manner. Our approach fosters community; producing destinations that genuinely enrich the lives of tenants and guests while delivering sustainable long-term value to our clients and partners. To learn more, visit rebees.com and rebeesmanagement.com.

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